Sailors Reminded to "Keep What You've Earned" Before Holiday Weekend

Story Number: NNS130523-25Release Date: 5/23/2013 7:22:00 PM
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By Mass Communication Specialist 3rd Class Karen Blankenship, Navy Public Affairs Support Element, East

NORFOLK, Va. (NNS) -- Sailors leaving Naval Station Norfolk received a reminder to have a safe Memorial Day weekend, May 23.

Junior officers, chiefs and first class petty officers manned the gates around the base and held signs to promote the message: "Keep What You've Earned."

"Sailors are our most important assets," said Naval Station Norfolk Command Master Chief David Carter. "The Navy wouldn't be what it is without Sailors, so we want to make sure that they do the right thing, that they get to keep what they've fought and worked for, and that they continue to serve with pride and without any hiccups."

The "Keep What You've Earned" campaign's goal is to inform Sailors on what it means to drink responsibly; educate Sailors about the consequences of poor decisions regarding alcohol; promote and encourage alternatives to drinking; enable leadership to assist with Sailor education; and, create partnerships with Navy and civilian programs focused on Sailor well-being.

"We want to see our Sailors come home from the holidays," said Culinary Specialist 1st Class Christina Plouff. "We're just trying to remind everybody that you work hard for what you get - so keep it."

Campaigns like these demonstrate the Navy's commitment to reduce the number of alcohol-related incidents.

For more news from Navy Public Affairs Support Element, Norfolk, visit

5/24/2013 10:36:00 AM
I can not agree more what the Command Master Chief David Carter stated the most important asset to the Navy are the "Sailors". As Leaders we can not afford to forget at all. We have to support and guide our Sailors and Junior Officers to continue to march forward and show the pride that the Navy has to offer. I salute all with coming up with this Campaign and continue to look and see what my Navy will do in the future. God Bless us all and continue the fight for freedom.

5/23/2013 8:12:00 PM
Back in my day, we had nothing like this. We got paid, got liberty, drank like hell, and returned broke. This campaign is what I'm talking about. We needed this, but didn't have it. Congratulations to someone for coming up with this. Of course, some will laugh at it and ignore it. But it will help many. Thanks. ex-RM2(SS)

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A U.S. Navy graphic produced by Navy Personnel Command promoting the Navy's new responsible drinking campaign.
130424-N-ZZ999-001 WASHINGTON (April 24, 2013) A U.S. Navy graphic produced by Navy Personnel Command promoting the Navy's new responsible drinking campaign, "Keep What You've Earned." For more information on the "Keep What You've Earned" campaign, visit: (U.S. Navy photo illustration by Navy Personnel Command/Released)
April 25, 2013
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