Rear Adm. Gene Price was commissioned as an intelligence officer in 1986. As a junior officer, he served as targeteer/analyst during the war in Kosovo, as a watchstander on the United States European Command’s Crisis Action Team, and as political advisor for NATO’s Ambassador to Macedonia.
Price was mobilized to U.S. Naval Forces Central Command (NAVCENT) N2 in 2003, where he supported Operation Iraqi Freedom as chief of Iraqi Maritime Analysis, and later led a maritime-focused analysis team in southern Iraq.
Price commanded Navy Reserve Naval Forces Central Command 0267, nationally recognized as the Navy Reserve’s Intelligence Command Unit of the Year. He then commanded the United States Pacific Command’s (USPACOM) Joint Detachment Minneapolis, recognized as USPACOM’s reserve detachment of the year. He also served in major command as commander, Navy Intelligence Reserve Region Southeast in Jacksonville, Florida.
Price again mobilized in 2011 to Afghanistan where he served as senior U.S. intelligence officer at Region North in Mazar-e Sharif. He also led its Multinational Fusion Center in conjunction with U.S. coalition partners. After redeployment, he was assigned as a senior staff officer at Information Dominance Corps Reserve Command in Fort Worth, Texas.
Price promoted to flag officer and was recalled to active duty as Fleet Cyber Command/U.S. Tenth Fleet Deputy Commander 2015-2017. He assumed command of Naval Information Forces Reserve in 2017. From January to June 2019, he was re-assigned to fill a gap between active duty assignments as commander, Office of Naval Intelligence, and as Director, National Maritime Intelligence-Integration Office, the first Reservist to lead Office of Naval Intelligence. He returned as commander, Naval Information Forces Reserve, in July 2019.
Price was selected as the U.S. Navy’s senior representative at the 58th Presidential Inauguration in January 2017. He has received numerous awards and campaign medals. As a civilian, he is an attorney and member of Frost Brown Todd LLC, a nationally-ranked law firm. He specializes in insurance litigation, cyber security, and maritime law. He has also been selected by his peers as a member of “Best Lawyers in America.”